REDESIGNING a website for college students
Overview:
EduPal is a college friendly time management tool that automatically populates schedules based on the class syllabuses. After launching in beta, I was tasked with making recommendations for the redesign of EduPal's website.
PROCESS:
Research: Stakeholder Interview, Competitive Analysis, User Goals
Information Architecture: Sketch low-fidelity wireframes and high fidelity wireframes.
TOOL:
Sketch 3, Keynote, Pen and Sharpies
Research
Interviewed the founder to gather insights about Edupal's brand, features and goals
Easy to use, college-friendly, for students by students
Conducted competitive analysis comparing the placement of call to action buttons, features and credibility indicators
Identified user goals and evaluated the current site
Wireframing
After sketching the wireframe of the website redesign, I created a higher fidelity wireframe in Sketch 3.